As the web develops, we keep up to date on all the latest website trends. The current trend in websites is a one-page site with navigation that simply scrolls through the page. While that’s certainly a fun and engaging user-experience, it’s yet to be determined how negatively that might affect your SEO score. Certainly having less pages will. Is Google taking this new technology into account? We think definitely, but there’s no way of knowing if the technology is in place to assess that when crawling websites. Google’s algorithm for determining which sites you’re looking for when you use their search engine is ever-evolving. Thousands of teams of developers are constantly working to change it and give you the best results, which means keeping spammers from figuring out their algorithm. Since we don’t know their formula, we don’t know what exactly they are penalizing. Google does give web developers some clues though. Until that information is released, it’s probably best to play it safe redirected here.

Website Swipe Scrolling has Changed the Length of Webpages and How We View Them

Scrolling has crept into every aspect of web design. As we find out that users enjoy scrolling through one page rather than clicking through an entire website, we develop more and more with scrolling in mind. There’s a myth about scrolling that has been perpetuated. We have clients referencing “above the fold” all the time. The simple fact of the matter is that the web is evolving. As mobile devices become more and more prevalent, so does swipe scrolling. Swiping to find information is much easier than having to click and reload an entirely new page. For that reason, we are developing more and more websites with interactive scrolling home pages.

Users are more likely to swipe through an entire home page before committing to clicking on the next page. That’s why you may find the latest trend in web design to be ever-growing home pages. You can blame swipe to scroll touch-screen devices.

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